Ferrari and HP have jointly developed a unique laptop titled the HP Limited Edition Scuderia Ferrari AI PC. The device marks the first product in a long-term strategic partnership that began in 2024, when HP became Ferrari’s technology partner and its Formula 1 team was rebranded as Scuderia Ferrari HP.
The design of the new device was created through collaboration between the design teams of both brands. Its aesthetic is inspired by the engineering principles and styling of Ferrari supercars, including the Daytona SP3 and the digital hypercar F76.
The chassis is finished in Rosso Magma, Ferrari’s signature red color.
The bottom panel of the laptop features a transparent cutout that reveals internal components. This design choice directly references the transparent engine covers found in many Ferrari vehicles, which showcase the powertrains at the rear of the car.
As a reminder, Xbox CEO Asha Sharma has outlined plans to make the company an industry leader by 2030.
